Electronic Commerce

TRAINING OBJECTIVES

This major is designed to help students attain the following: Acquire innovative ability and professional quality of e-business; grasp the skills of scheming, operating and promoting e-business; understand the legislation and rules in e-business and taking advantages of E-commerce by all means to engage in various online business activities or trade activities; obtain abilities of teamwork and enterprise management.

MAJOR CHARACTERISTIC

Our idea of education is learning while working. We have established e-business operating studio in campus and cooperate with many outstanding e-business companies such as Taobao and Alibaba to attain the educational model of school and enterprise cooperation. Classroom teaching, practical training and project introduction are utilized to cultivate talents.

MAJOR COURSES

Introduction to E-business, E-Marketing, Website Design and Creation , Website Construction and Management, Technology of Digital Film, E-shop Management, SEO Marketing,  Project Planning of E-Commerce and E-business cases analysis etc.

QUALIFICATION and CERTIFICATE

E-Commerce Division AssistantAlibaba Foreign Trade (or Domestic Trade) Certification