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Tourism Management

Tourism Management

 

TRAINING OBJECTIVES

This major mainly focuses on cultivating service and management talents who work on international travel service, scenic spot, port, and international hotel service, with outstanding skills and professional ethnic. Foreign language and the sense of modern serve and management, as well as the abilities of marketing, expression, communication and organization are required.

 

 

MAJOR CHARACTERISTIC

Tourism management is a practical major, which concentrates on cultivating not only skills, but also the comprehensive quality. The cooperation between college and enterprises contributes to strengthen the teaching effect. This means the combination between theoretical knowledge and practise has reinforced the educational effect.

 

 

MAJOR COURSES

Professional work for Tourist Guide, Fundamental and Application of Tourist Guide, Guide for Guangdong Tour, Plan Adjustment in a Travel Agency, Outreach Marketing and Operation for a Travel Agency, Scenic Spots Service and Management, Tourism Human Resources Management, Management Ability Training, Hotel Service Skills, English for Tourism, Physique and Etiquette

 

 

QUALIFICATION and CERTIFICATE

Certificate of Tourist Guide, Tour Operator Division, Tour Marketing Manager